Lovi Poe finds new home in ABS-CBN; Piolo Pascual remains a Kapamilya

MANILA, Philippines – Showbiz royalty and multi-talented artist Lovi Poe is now officially a Kapamilya following her contract signing ceremony with ABS-CBN executives on Thursday, September 16.

The actress marked her first day as a Kapamilya by setting foot in the ABS-CBN compound, where she had a red carpet welcome led by ABS-CBN president and CEO Carlo Katigbak, COO of broadcast Cory Vidanes, group CFO Rick Tan, and Dreamscape Entertainment head Deo Endrinal. Lovi’s talent manager Leo Dominguez also joined the contract signing ceremony.

Soon, Lovi is set to do her first Kapamilya drama series "Flower of Evil” with ultimate heartthrob Piolo Pascual, who signed up anew with ABS-CBN.

Piolo Pascual and new Kapamilya star Lovi Poe Flower of Evil
Ultimate heartthrob Piolo Pascual and new Kapamilya star Lovi Poe will play husband and wife in the local adaptation of the hit Korean thriller romance drama series "Flower of Evil”.

It is Lovi’s second ABS-CBN project overall, after she starred in the 2020 iWantTFC original movie “Malaya,” for which she clinched a Gawad Urian Best Actress nomination.

She has won several awards throughout her career, including Best Actress trophies from FAMAS Awards and the Cinemalaya Independent Film Festival. Lovi is also a beloved fashion muse, having posed for numerous magazine covers all around the world. One of the most dependable brand endorsers in the country, Lovi has over 11 million followers across her personal social media pages.

As she enters the next phase of her career as a Kapamilya, Lovi is tackling more international projects and pursuing her passions in Hollywood.

This year, Lovi launched her recording career in the US by releasing original songs such as “Candy,” “Lost,” and “Under” under the Los Angeles-based VIM Entertainment. She is also working on an EP with American producers Bob Robinson, KrisKeyz, and Grammy winner Omen that will be released soon.

Lovi is also set to star in her first Hollywood movie alongside British stars Alex Pettyfer and Poppy Delevingne, the biopic “The Chelsea Cowboy,” where she is playing English singer and icon Dana Gillespie.

Piolo to star in 2 ABS-CBN shows

The Ultimate Heartthrob also signed a contract with ABS-CBN on Thursday.

Kapamilya viewers can look forward to Piolo headlining two programs in ABS-CBN – a teleserye with new Kapamilya star Lovi Poe, and a romantic-comedy series where he reunites with Angelica Panganiban.

In his over 25 years as a Kapamilya, Piolo became known as a man of many talents. But what truly brought him closer to audiences over the years are his shows and movies that have become part of their lives and are now considered Filipino classics.

With hit shows like “Mangarap Ka,” “Lobo,” “Lovers in Paris,” “Noah,” box-office films such as “Dekada ’70,” “Starting Over Again,” “Milan,” “Don’t Give Up on Us,” and many more, Piolo solidified his status as the country’s most sought-after leading man and one of the finest actors of his generation.

— The Summit Express



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